Frequently Asked Questions
Michelle Lovely is a content strategist and marketer with 20+ years serving associations, nonprofits, and businesses in the healthcare and mental health sector. She builds brand voice, messaging, campaigns, and content that move audiences to join, give, and act. Based in the Washington, DC, Maryland and Virginia area.
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Content strategy & development with marketing results top of mind. Any type of writing, for digital, print, direct mail; in any voice.
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My interest in healthcare goes beyond my career. I earned a Masters from MD University of Integrative Health, and hold a Nutritional Therapy certification. It’s a favorite interest. Plus I’ve helped many professional societies nd health-focused associations generate the marketing results they want.
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My preference is value-based pricing. We agree on a scope, budget, and timeline. Then I deliver, no matter how long it takes. No hidden costs. I go for win-win partnerships.
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Collaborative, honest, and straightforward. Typically I leave organizations better off than I found them with your team empowered to carry forward what we create.